Blog

We’ve been thinking…

The thoughts from our team of Bright Sparks have been quoted, debated, glorified and vilified. But hopefully never ignored. Read on to see what you think.

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Angela Smith: Ageism Is Our Industry’s Blind Spot – And It’s Hurting Us All

B&T - 5th December 2024

AFFINITY has strengthened its media capabilities with the addition of two senior hires

Mediaweek - 3rd December 2024

AFFINITY win Silver at the 2024 IPA Effectiveness Awards

AFFINITY Wins Third IPA Silver Award

B&T - 10th October 2024

AFFINITY launches whitepaper to equip businesses for Australia’s Privacy Act reforms

Mi3 - 4th October 2024

The real reason behind Nike’s US$27.5 billion loss: A cautionary tale of growth gone wrong

Mi3 - 30th September 2024

AFFINITY’s Luke Brown: Why you should care about the Google ad tech trial

Mediaweek - 24th September 2024

UTS Business School Launches Ethical Business-Focused Campaign Via AFFINITY

B&T - 17th September 2024

Cresco Data recruits AFFINITY to launch ‘MarketPlace Maximizer’

Mi3 - 11th September 2024

Experience Advocacy Taskforce & AFFINITY Launch New Website

B&T - 1st September 2024

‘We are a business, not an agency’: AFFINITY repositions as growth accelerator

Mediaweek - 28th August 2024

ActewAGL Selects AFFINITY for Full Marketing Remit to Drive Growth Acceleration

LBB Online - 26th August 2024

The only Aussie agency to be shortlisted IPA Effectiveness Awards 2024

AFFINITY named only Aussie company shortlisted for IPA Effectiveness Awards

Mumbrella - 22nd August 2024

‘The start of great things to come’: Gavin Sommer joins AFFINITY as general manager

Mediaweek - 18th July 2024

B&T

Young Guns Versus the Old Guard: Who Adds More Value to our Industry

B&T - 3rd June 2024

Peter Mountford

Peter Mountford: Three wishes for freelance agency briefs

Mediaweek - 31st May 2024

Vaughan and Fong

AFFINITY Expands Creative Division with New Appointments

mi3 - 30th May 2024

AFFINITY’s New ECD on Championing Courageous Creativity

LLB Online - 28th May 2024

Mumbrella Awards 2024 Shortlist

AFFINITY Shortlisted for Prestigious 2024 Mumbrella Awards

Mumbrella - 16th May 2024

Angela Smith

Fast 10: BT Talks Brand Rituals, Keeping it Fresh and DE&I, with AFFINITY Media’s Angela Smith

B&T - 16th May 2024

IMAA

IMAA celebrates Female Leaders of Tomorrow graduates

Mediaweek - 10th May 2024

Caspar Yuill

Caspar Yuill: New Balance’s resurgence from daggy to desirable

Mediaweek - 9th April 2024

Angela Smith

Angela Smith: Not taking risks is the riskiest choice of all

Mediaweek - 3rd April 2024

Vaughan Townsend

Vaughan Townsend: Where did it all go wrong for ad agencies?

AdNews - 27th March 2024

This year AFFINITY’s worked with Worley on a full global rebrand, and we’re proud it’s now featured on Mumbrella.

Mumbrella - 28th November 2023

AFFINITY’s sustainability focused rebrand for our client Worley was also featured on B&T

B&T - 28th November 2023

Worley Rebrand Office Space

AFFINITY’s new Worley rebrand, which focuses on sustainability, is featured on Mediaweek

Mediaweek - 28th November 2023

AFFINITY’s Christian Di Virgilio’s review of ‘The Anatomy of the Humbug’ featured on B&T

B&T - 9th November 2023

AFFINITY Media CEO Angela Smith chairs panel discussion at IMAA’s ‘Who’s Who in the Media Zoo’ event

Mediaweek - 8th November 2023

Angela Smith is #38 on Mediaweek’s Media Agency 50 Power List

Mediaweek - 8th November 2023

Luke Brown is #32 on Mediaweek’s inaugural Creative Agency 50 Power List

Mediaweek - 7th November 2023

Caspar Yuill is featured on B&T about how a dumb phone recovered his undivided attention

B&T - 8th September 2023

AFFINITY Bright Spark Christian Di Virgilio’s landed in AdNews Australia for his idea, The Diamond Pencil.

AdNews - 16th August 2023

AFFINITY CBO Angela Smith on does the advertising industry need a reality check?

Campaign Asia - 16th August 2023

Potential Realised

Are you ready to realise your potential? Whether you want to put your brand, or your career, on the path to growth we should chat.
Call AFFINITY’s CEO, Luke Brown, on + 61 2 8354 4400.